MMA is reportedly the fastest growing sport in the world.Sponsors who never needed to be in the space are now eager to catch the wave.UFC recently entered a 3-yr agreement with blue chip sponsor Bud Lite to be their feature sponsor on Cable, PPV and live events.EXC recently landed a CBS contract to air live fights on prime time free network TV, another milestone for the sport. This adds a potential 100 million eyeballs to a sponsor's reach!
Fighter sponsorhips: Option to participate in promoter, fight camp and fighter events, not limited to any one promoter, fight camp or fighters any of which has the potential to be on the free and paid network programming.
Added-Value in Cross promotion:Almost every project serves as a lead into yet another, where branding becomes fluid across promoters, fighters and television programming.As an example, our Team (Herschel) Walker have landed a deal with Mark Burnett productions to train pro athletes to cross over to MMA, yet has already added reach outside the MMA space by participating in a national anti-obesity program along with Gina 'Crush' Carano offering MMA circuit training for school kids nationwide, in addition to earning the title of The Official NFL training program.
Bobby Razak has two additional combat sport films in the works to include Fallen Hero: the story of Gerald McClellan, and a new documentary surrounding the Abu Dhabi ADCC world tournaments.Background footage that smacks of Braveheart offers a great platform for sponsor's international reach.
Please review the attached deck outlining the Underground Kings opportunity and feel free to ask any questions.
Updated for 2013, all rights reserved, NF Management